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Our Mission

Powering the Future of Sport with Smart Technology & Real Time Innovation

  • SPI Global NZ is a recently launched New Zealand arm of Sydney-based SPI Global, bringing seamless, cutting-edge virtual sports advertising technology to the NZ market.
  • Our end-to-end approach helps brands transform live sport into high-impact, emotionally charged brand experiences that deliver measurable commercial results.
  • Sport still commands real attention — unlike passive scrolling, fans are truly engaged, often watching with friends and family, creating moments of connection.
  • In today’s landscape of screen fatigue and fragmented media, audiences are craving live, communal, and emotionally resonant content — and in New Zealand, rugby delivers like nothing else.
  • SPI Global connects your brand to this powerful environment, reaching deeply engaged fans and helping you connect with both your current and future customers.

What makes sports signage different from traditional advertising?

The answer is simple: frequency, relevance, and visibility. 

Frequency

Sports signage offers repeated exposure, reinforcing brand presence throughout the game.

Relevance

Ads are embedded in emotionally charged moments that matter to fans, enhancing impact.

Visibility

Strategic placement ensures brands are front and centre during peak audience engagement.

Integration

Signage becomes part of the action, creating a lasting connection with passionate viewers.
OUR PARTNERS

Exclusive Bunnings Warehouse NPC Rights

SPI Global in partnership with Broadcast Virtual   – is thrilled to have secured the exclusive advertising rights to the Bunnings Warehouse NPC in partnership with the NZPU Group of Rugby Unions. 

Working closely with Sky TV NZ, Stan TV in Australia, and across various international TV markets that broadcast the Bunnings Warehouse NPC, we offer world-class, category-exclusive, digital, virtual LED advertising signage solutions that deliver exceptional reach and cost-efficiency. 

Offering an effective way to enhance your brands relevance across New Zealand.